Traffic buying and everything that makes it work
We take on the whole path from modelling the economics to steady volume. Below are four areas that in practice almost always come together.
Paid traffic buying
We work with the action at the end of the funnel, not with impressions and clicks. What counts as a result is defined together with you before launch.
- Main sources: Facebook Ads, TikTok Ads, Google Ads and UAC, native networks, in-app, Telegram Ads, push, influencers.
- We never build a project on a single source — one account ban must not stop the work.
- Bundle rotation runs on a schedule, not in reaction to falling numbers.
End-to-end funnel analytics
We measure the whole chain from click to revenue. Without status feedback, optimisation turns into guesswork, so this is the first thing we agree on.
- Breakdowns by source, campaign, acquisition cohort, language and segment inside a geo.
- Delayed statuses: approval, verification, parcel redemption, repeat purchase, default.
- A quality dashboard shared with you — so we discuss decisions instead of reconciling numbers.
Creative production
An in-house production team. A visual family burns out as a whole, so production is planned as a flow, not as a one-off task.
- Several dissimilar visual families run at once, refreshed out of phase with each other.
- Localisation by native speakers, including units and everyday references, not just translated words.
- On regulated markets we approve templates and phrase lists instead of every single creative.
New market entry
A structured test with success criteria fixed in advance. The output is a decision to enter or not, backed by comparable data.
- Success criteria are written before the first spend, otherwise they get adjusted to fit the result.
- One variable at a time — a mixed test produces results you cannot reproduce.
- The evaluation horizon is set by the product cycle, not carried over from the previous market.
How we agree on money
A payout model is a way to split risk between you and us. The choice depends on how well the funnel is understood and how far away the revenue sits.
A fixed fee per target action. Suits a mature product on a known market where user value is predictable.
A share of revenue. Fair where user value is high and spread over time: Tier-1 gambling, trading, subscriptions.
A reduced fixed fee plus a revenue share. Our default for expensive markets: it removes overpayment risk and the cash gap at once.
Fixed-scope services priced in EUR — booked through a manager
This isn't self-checkout: every service is scoped with a manager for your case, the price below is a starting point for that conversation, not an online payment form.
A localized landing page for a specific geo and offer: copy, build, tracker integration. Turnaround: 3–5 business days.
Talk to a manager10–15 creatives for a geo and vertical, two visual families, adapted to the traffic source's formats.
Talk to a managerOne person works only on your project: daily optimization, priority access to new bundles and sources.
Talk to a managerThe structured test from “New markets” on a compressed timeline: a result in 10 days instead of the usual 4–6 weeks.
Talk to a managerShorter payout cycle and a separate queue for conversion-status disputes.
Talk to a managerAn outside review of your current buying: analytics bottlenecks, per-source economics, a plan for next quarter.
Talk to a managerPrices are starting points for a typical volume; final scope and currency are fixed in the contract with your manager.
What we work with
Let us model your funnel before any spend
Tell us about the offer and the target market — we will come back with a volume estimate, a payout model and a test timeline.